Meta Tags for SEO

Meta Tags for SEO

Meta Tags used to be the best way to do on-page optimization for the search engines.  Now they are often tiMeS an after thought if done at all on sites.  But, they are still important! There are only two MeTa tags that matter – description and keywords.

1.  Description Meta Tag – This tag is the most important because soMe Engines like MSN and Yahoo actually use your descriptions in their search results so make sure you include them. I’ve even seen Google slip in the description tag as their description in the search results. Include the keywords in there and make it one or two sentences only. The description should sell your page, so people will want to click on it.

2. Keyword Meta Tag – The keyword MeTa tag has lost its importance because people spamMeD the engines with this tag putting all sorts of keywords in that didn’t even relate to the page content.  So make sure to keep your keywords to a minimum and on point.  If you have a page about dog hair grooming then your keywords should include “dog grooming, dog hair grooming” and not much else.  Don€�t use general words in your keyword tag like “dogs”.  That’s a waste of digital ink. Keep it short and focused.

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This entry was submitted by Abigail Hughes, she regularly contributes to OPKM .
Abigail is fast becoming an online authority on IPL skin rejuvenation treatment.